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Home / New Volkswagen incentives and rebates / Military & First Responders Program

  Military & First Responders Program

Exclusively from Volkswagen Credit

The Volkswagen Military & First Responders Program is our way of saying thank you to those who serve our country and communities. With this program, Military and First Responders are eligible for a $500 bonus towards a new Volkswagen vehicle.

Eligible Vehicles:

New, unused Volkswagen models (excludes Golf R models).

Eligibility:

The following customers and their family household members are eligible for the program:

  • Active Duty U.S. Military (Army, Navy, Air Force, Marines, National Guard, Coast Guard, and Active Reserve)
  • U.S. Military Veterans
  • U.S. Military Retirees
  • First Responders (Police Officer, Sheriff/Sheriff's Deputy, Correctional Officer, State Trooper, Federal Law Enforcement Officer, Firefighter, EMT, Paramedics)

If you would like to learn more about the Military & First Responders Program, please contact us and one of our sales associates will be happy to answer any questions you may have!


*Volkswagen of America, Inc. will pay a $500 Military and First Responders Bonus for qualified active duty U.S. Military service members, U.S. Military Veterans within 24 months of active duty, U.S. Military retirees (Retirees must have served 20+ years in the military), First Responders (Police Officer, Sheriff/Sherriff's Deputy, Correctional Officer, State Trooper, Federal Law Enforcement Officer, Firefighter, EMT, Paramedic, 911 Dispatcher/Operator) and their family household members who purchase or lease a select new, unused MY20-MY24 Volkswagen model (excluding Golf R) through participating dealers from January 4, 2023 to January 2, 2024.  Proof of military/first responder eligibility and residency of family household member (if applicable) required. Bonus applied toward MSRP and is not available for cash.  Fleet customers are not eligible. One bonus per VIN.  Eligible customers may receive this bonus on up to two Volkswagen vehicles per year. See your local Volkswagen dealer or, for general product information, call 1-800-Drive-VW.

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